Why in news?

• The Scheme is an initiative launched by the Unique Identification Authority of India (UIDAI) to foster innovation, collaboration, and indigenization in the digital identity ecosystem centered around Aadhaar.

• It aims to bring together startups, academic institutions, and industry players to co-develop secure, scalable, and globally benchmarked solutions to enhance the security and efficiency of Aadhaar authentication.

Key Features of SITAA:

• Promotes AI-driven and advanced biometric technologies, authentication frameworks, data privacy, and secure identity applications.
• Encourages indigenous innovation aligned with Atmanirbhar Bharat and Digital Public Infrastructure goals.
• Strategic partners like MeitY Startup Hub (MSH) and NASSCOM provide mentoring, incubation, industry linkages, and global outreach support.
• Initial pilot phase hosts three major innovation challenges:
  • Face Liveness Detection for spoofing prevention using software development kits (SDKs).
  • Presentation Attack Detection leveraging AI/ML techniques to detect various types of attacks.
  • Contactless Fingerprint Authentication using smartphone cameras with liveness detection.
• The program is open for applications until November 15, 2025, encouraging eligible and innovative entities to participate.

This scheme signifies India's commitment to building a secure, inclusive, and self-reliant digital identity ecosystem by leveraging advanced technology and collaborative innovation.

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